CONTENT COVEN
DISCOVER THE ULTIMATE MARKETING COURSE FOR
BEAUTY PROFESSIONALS
Ready to level up your social media game and become a marketing pro? We'll show you how to build a brand that's authentic to you, with simple strategies to connect with your audience and create a vibe that reflects what you're all about.
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introducing
CONTENT COVEN
Hair, nails, injections… that is art, and it’s where beauty professionals thrive. But when it comes to marketing, how many of us truly have the time to research trends & and the forever-changing Instagram rules & algorithm? Hardly anyone. That's where The Content Coven steps in: your comprehensive guide to mastering marketing on and off social media, all in one convenient place.
What current students are saying
testimonials
Let's turn this around
stay ahead of trends
No more wasting time doing “research” (aka doom-scrolling); get new and upcoming trends given directly to you
Network with Peers
Connect with other like-minded beauty professionals who are also dedicated to building their brands.
Receive Personalized Support
Get personalized advice and support tailored to your specific marketing needs.
Phase One
Lay a strong foundation for your social media presence. This phase introduces you to Instagram’s key features, such as account types, algorithms, and content organization. Learn how to identify your target audience, use hashtags effectively, and post at the right times to maximize engagement. You’ll walk away with a clear strategy to start growing your online presence with confidence.
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Phase two
Build on your foundation with intermediate-level tools and techniques. In this phase, you’ll refine your bio, design eye-catching highlight bubbles, and master carousels and captions. You’ll also learn how to enhance your stories, create custom cover photos, and use text placement, size, and closed captions to elevate your content. This is where your profile starts standing out from the crowd.
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Phase three
This phase dives into advanced branding and content strategies to help you stand out. You’ll learn how to refine your messaging, craft compelling hooks, and expand your visuals to boost engagement. By leveraging testimonials, adapting popular content, and repurposing your best work, you’ll take your Instagram presence to the next level.
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Phase four
The phase focuses on mastery and scaling your social media strategy. From defining content pillars to understanding buyer psychology, this module equips you with the tools to optimize your SEO, collaborate effectively, and implement advanced techniques like ManyChat automation and viral reel formulas. This is where your expertise turns into lasting success.
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901+
5k+
Menty B's
avoided
overthought captions simplified
86%
less screaming at
the algorithm
2971+
“I hate Instagram” moments solved
emails & websites
Extend your brand beyond social media with this module. You’ll learn how to plan effective email campaigns, create irresistible free offers, and set up seamless automation. Plus, we’ll show you how to build your own Linktree to keep your audience connected across platforms.
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photography / videography
Capture visuals that truly represent your brand. This module focuses on creating polished, professional-looking content with tips on filming techniques, understanding angles, and leveraging A-roll and B-roll footage for dynamic storytelling.
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monthly content
Stay inspired and consistent with monthly strategies tailored to keep your audience engaged. With fresh content ideas, creative approaches, and tools to align your messaging with the latest trends, this module ensures that your social media presence remains dynamic, relevant, and impactful all year long.
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the best part
templates & downloads
We're constantly adding new resources to keep you ahead of trends and make content creation easier than ever.
Ready-to-use captions to spark engagement, drive sales, and connect with your audience effortlessly
Proven Instagram Story sequences designed to guide your audience from interest to action.
Stay consistent with pre-planned content ideas tailored to keep your audience engaged.
Map out high-converting email sequences with ease, so you can nurture and sell without stress.
Analyze what’s working (and what’s not) so you can refine your strategy for better results.
Simplify your DMs with pre-built chatbot automation that drives engagement and conversions.
Organize your content strategy like a pro, ensuring your posts stay aligned with your goals.
Captivate your audience with prompts designed to help you share relatable, high-impact stories.
AI-powered content starters to make writing captions, brainstorming ideas, and planning content effortless.
how to join CC
pricing
best offer
$27 / month
$270 / year
✔️ Full access to all Content Coven resources
✔️ New templates, prompts, and content ideas every month
✔️ Flexible, cancel anytime-perfect for those testing the waters
✔️ Everything included in the monthly plan PLUS 2 months FREE
✔️ Lock in your rate and save $54 for the year
✔️ The best value for long-term growth and strategy
join now
save today
hey there
I'm Anianne
I learned the power of social media in 2016. Although I was terrified of social media I was more afraid of my extension business being stuck in the same place. So I started learning how to take pictures, whispered while I did lives in the salon, and posted every single day. In one year my entire business transformed. I worked half the amount and quintupled my income.
That led to me being recruited and spending 5 years educating thousands of stylists in marketing, business, and hair extensions. Then, it was time to build on my own.
I didn’t expect to become a social media expert.
But I would hear from stylist after stylist how overwhelmed and confused they were about building their own brand… and what would happen if they ever had to start over. That felt like a death sentence.
As it turns out, I have a deep passion for social media and marketing. I dedicate countless hours to researching, testing, and studying strategies that drive growth on Instagram. I've worked with hundreds of stylists & coaches, empowering them to leverage Instagram effectively in building a brand and clientele.
Which now brings us to
The Content Coven…