PODCAST S:2 EP:8 “Building a Brand feat. Blonde Chronicles”

Special guest this week on Mourning Tea, Carly Zanoni, AKA Blonde Chronicles. 

Carly and I dove into how she keeps her brand fresh and relatable despite the crazy pace of social media. It's all about finding that sweet spot between jumping on new trends and sticking to what makes you unique. She's got this knack for blending in yet standing out, which is no small feat in today's digital age.

We also got real about the challenges that come with putting yourself out there. Carly shared some stories about dealing with negative feedback and the pressure to always be "on." Her number one tip? Screenshot all of the positive feedback that you get and keep it in an album on your phone. Whenever you get a bad comment (because you will), take a look at all of the good ones that you've gotten and remember why you started this journey anyway.

Her brand was built based on feedback and needs from stylists. Looking ahead, Carly's buzzing with plans to shake things up with her educational content and maybe even bring her community together in person. 🤩

And for anyone out there feeling inspired by Carly's journey but maybe a bit intimidated about starting their own, she had this say: Keep showing up. Keep posting. Even when it feels like nobody cares and nobody is watching.

Our chat was a reminder that behind every successful brand is a story of perseverance, learning, and a lot of bravery.

Dive into the full podcast episode to hear all the insights Carly had to offer. It's filled with advice, relatable stories, and her firsthand experiences that are sure to resonate with anyone navigating the creative or digital landscape. 

xo Ani

If you’d like to learn more about the Blonde Chronicles check out the links below!